Editorials

March 25, 2012

Are Western games ruining Japanese games?

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Written by: Philip Wilson-Smith
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Are Western games ruining Japanese games? Western Phil Fish Japanese games call of duty

Japanese Box Art for Modern Warfare 3

Most gamers will know that recently the Games Developers Conference or passed by almost a month ago now. The event in itself didn’t really catch my attention, almost slipping under the radar if it weren’t for one man and his blunder.

It all began with a somewhat outspoken game developer called Phil Fish. Might I add before I go on that he won the grand prize at the conference, giving him £30,000 to develop his platformer Fez. So he might seem like a well-informed developer, after all why give him £30,000 to develop a game if he were nothing more than an orangutang with minor programming capability?

Well, whilst accepting questions from the audience on a GDC panel, a Japanese member of the audience (who happens to be a game developer also) asked him for his opinion of the Japanese games industry. Fish very tactfully answered with, “Your games just suck.” His attempts to apologise on Twitter went equally as well: “I’m sorry japanese guy! I was a bit rough, but your country’s games are ******* terrible nowadays.” I’m not sure if he meant those shipped in English or just all Japanese games, but either way it’s purely ignorant. Now after lots of hate from gamers and tweets comparing him to Kanye West and Hitler, Fish seems to have broken down to a bitter and angry man and perhaps he rightly deserved it. He certainly is no diplomat.

Are Western games ruining Japanese games? Western Phil Fish Japanese games call of duty

Gamers might not even recognise Okami, a brilliant Japanese game that never achieved true success.

So this whole incident got me thinking. Are Japanese games terrible now? If you take a look at what is selling right now, it’s not the Japanese games. It’s stuff by EA and other American publishers. Why are Japanese games not selling then?

The answer isn’t obvious, but right now it’s a mix of Western games being as much a bad influence as a good one. You see western developers are making really good games for large audiences where as the Japanese industry really makes niche stuff. My best example of this would be the new Armoured Core. It’s a game for such a specific audience that the developers actually expect the audience to know how to play, and omit any real explanation in detail for all the stats, bars and numbers floating on the screen mean. Unfortunately, this also means that new players won’t buy it —but that isn’t the only reason. There are good games, too, which are fine for new players to pick up.

Games such as Catherine or Yakuza have received generally good to brilliant reviews. Yet no one plays them. This isn’t the fault of the developers, it’s the fault of us. The consumers. You look at the game charts now and the games are all sequels — very few will be the first iteration. Unfortunately, we’ve created an environment where the stuff that sells is the stuff we know. Proven by more than anything Call of Duty, which has gained ridiculous praise despite only minor changes each sale. Soon these games are going to be opium for the masses, whilst the smaller games fight for the little they can.

Are Western games ruining Japanese games? Western Phil Fish Japanese games call of duty

Resi 5 was a good example Capcom trying to "COD" their iconic series.

Hideo Kojima, developer of Metal Gear Solid, once said that if he were to pitch his game now, it’d be rejected. Are the times gone where a new idea of an original game can thrive unless it’s $10 and downloadable to your iPod? Maybe so. Even Japanese giants are suffering. The new Resident Evil: Operation Racoon City was a poor attempt by Capcom at trying to tap into the action game market.

Speaking to Gamasutra, Masachika Kawata, producer of Resident Evil Revelations, actually stated that in order to keep the series going they need to make it action orientated. “Looking at the marketing data [for survival horror games] … the market is small, compared to the number of units Call of Duty and all those action games sell,” he said. “A ‘survival horrorResident Evil doesn’t seem like it’d be able to sell those kind of numbers.”

The bottom line of it is: Whilst Western developers remake and update, the Japanese innovate. So no, Mr. Fish, Japanese games don’t suck, you just haven’t heard of the good ones. Let me remind you of classics, like Shadow of the Colossus and the Mario games. They certainly don’t suck.







  • http://www.facebook.com/profile.php?id=1046763046 Mark Flanagan

    The market hasn’t shrunk for anything, really. It’s just the fact that gaming as a whole has grown out of being a set of geeks buying new releases to being acceptable for twelve year olds to flock around latest Call of Duty release. Developers like Capcom and Nintendo don’t appeal as they’re not “generic aim down sights shooter with extra war elements and controversy surrounding it”. It’s greed on Capcoms part, as we can see with their releasing DLCs/expansions as entirely new games.

    • HpR

      Capcom changes its fighting games so they can be more balanced and well rounded, and as a bonus, I’d say, it adds extra characters, most often those requested by fans. Not only that, all balance changes are direct responses to player requests and tournament outcomes all over the world. To say Capcom rehashes its games or that Capcom doesn’t listen to its fans is pure ignorance. This is clearly what fans want.

      • http://www.facebook.com/profile.php?id=1046763046 Mark Flanagan

        Rebalancing and extra characters? I’d say that’s patching and DLC, not warranting a new game. It’s not a hard concept to get. UMvC3 is a prime example.

  • Vampiric

    western games have there own problems

    Japanese games have there own problems………….but despite all this if you want all the creativity and originality games have to offer…….we need japan……

    While I dont like the words used in the article, he is right. But what he says doesnt sell, actually does sell

    I mean when I think of creativity in the platforming, action adventure, fighting, rpg, puzzzle spaces I think of mario galaxy, zelda, blazblue, valkyria chronicles, layton

    all japanese titles this gen

    • http://twitter.com/Philabrow Philip Wilson-Smith

      Agreed, but you won’t see them shifting as much as Call of Duty or Skyrim. Which is sad because they are in my opinion generally a lot better.

  • http://twitter.com/BeefyCake29 Chris Ball

    I have found that I simply prefer Eastern games more. All of my favourite experiences with games have come from primarily eastern companies like Nintendo and Konami. 

    I’m not sure what to think about Capcom’s decision. I guess in my view, it is wrong to change a game because you want it to sell more. That just shows how much you care for your product. 

    Capcom should be listening to their fans, but only to a certain point. I notice a lot of fans want RE to go back to the way it was, which I kinda see as counter-productive. I think RE should keep changing, but stick with the survival / horror element as much as possible.

  • Blitzburns4

    Yea, Shadow of the Colossi was a great game….That came out in like 2005. Mario is aimed primarily at younger audiences.

    The developer, as much of a d*ck as he sounds, is right while you are wrong. Compared to American franchises Japanese franchises all are meager.

    The problem? Publishers only invest in American or European (Heavy Rain, Overlord, and Battlefield 3 are some examples of Euro game developers.) game developers while Japanese publishers really only have enough for their own franchises.

    • http://twitter.com/Philabrow Philip Wilson-Smith

      I’d argue that new Japanese franchises may be meagre, but old giants like MGS, Final Fantasy and most Nintendo exclusives have cult followings for a reason. They are definitely not meagre. You’re definitely right with the investing though, Japan only has its finger in one pie right now.

  • 1futuremarine1

    The fact is, the Japanese game market IS dying. Yes, Japan will once in a few years create a spectacular game that earns world wide acclaim, however they are few and far between.
    The Japanese game industry is so invested in series such as Final Fantasy and Dragon Quest, that they refuse to make any types of original games. And when a Japanese indie company does it is over shadowed by it’s over milked cousin, Final Fantasy.

    The Japanese gaming industry simply won’t let their ancient game series die. From Final Fantasy, DragonQuest, Mario, Sonic, Pokemon, Super Mario (different series), Resident evil, Streetfighter, tekken, to many many others.
    We Westerners also have quite a few games series that need to die. But in our society, we actually cater to new and orignal games. Some of the more recent game series that have risen in the west is the Assasins Creed series, Mass effect, dead space, Portal, Batman Arkham Series (developed by Rocksteady, published by square), Crysis, The witcher, Dragon Age, Uncharted, Infamous, little big planet, among many many others.

    All of these games that I have put forward are all relatively new (most only in their second installment), they are all critically acclaimed master pieces in their own respected fields of gaming.

  • Mitch

    Look at Silent Hill 1,2,3 and I say 4 where great and original than they gave it Western Developers and look at Homecoming and Downpour which is said to have at time such Briliance only to be ruined by everything else. Climax is the only western Developer that came close or to the Silent Hill Formula look at Origins which was a pretty good game though not perfect story was a bit undermining and Shattered Memories is one of the best games I played on the Wii and was original and looking forward to a sequel.
    Konami needs to bring back Team Silent and also good Marketing as well